Using MOOCs to Recruit Paying Students

A recent article in The Chronicle reports on a new movement where “each participating university will allow students anywhere in the world to take an online course free. If a student then decides to enroll at the university, the university will count the credit hours earned in the MOOC toward a degree without charging the student.”  The goal is to attract students who can be successful in existing degree programs.

Read the full article “Universities Try MOOCs in Bid to Lure Successful Students to Online Programs.”

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8 thoughts on “Using MOOCs to Recruit Paying Students

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